The Financial Advice Association of Australia (FAAA), the peak body for financial advisers, is unhappy with the term 'qualified adviser'. They argue that the term is misleading and could create confusion among consumers.
The FAAA's concern is that the term 'qualified adviser' implies a higher level of qualification than what may actually be required. This could lead consumers to believe that qualified advisers are more experienced or knowledgeable than they really are.
The FAAA has suggested a number of alternative terms for the new class of advisers, such as 'restricted adviser' or 'institutional adviser'. These terms more accurately reflect the scope and limitations of the new adviser class.
The debate around the term 'qualified adviser' highlights the importance of clear and concise language in the financial advice industry. Consumers need to be able to understand the qualifications and experience of the advisers they are dealing with. Using misleading terminology could undermine consumer trust and confidence in the financial advice industry.
Potential Implications
If the term 'qualified adviser' is adopted, it could have a number of implications for financial advisers and consumers.
For financial advisers, the use of the term 'qualified adviser' could create a two-tiered system, with qualified advisers being seen as less qualified than existing advisers. This could make it more difficult for qualified advisers to attract clients.
Financial advisors who are currently qualified under the existing regime may argue that the term 'qualified adviser' diminishes the value of their qualifications and experience. They may feel that the new term does not adequately reflect the level of knowledge and skill required to provide financial advice. This could lead to tension and resentment between existing advisers and qualified advisers.
For consumers, the use of the term 'qualified adviser' could lead to confusion. Consumers may not understand the difference between qualified advisers and other types of financial advisers, such as financial planners and stockbrokers. This could make it difficult for consumers to choose the right adviser for their needs.
The introduction of a new class of financial advisers could also lead to a race to the bottom in terms of fees. Qualified advisers, who may have lower qualifications and experience than existing advisers, may be forced to charge lower fees in order to compete. This could put downward pressure on fees across the industry, which could ultimately reduce the quality of financial advice available to consumers.
The Role of Regulators
The Australian Securities and Investments Commission (ASIC) is the primary regulator of the financial advice industry in Australia. ASIC has a responsibility to ensure that consumers receive fair and reasonable financial advice.
If the term 'qualified adviser' is adopted, ASIC will need to take steps to educate consumers about the qualifications and experience of qualified advisers. ASIC could also develop guidance for financial advisers on how to use the term 'qualified adviser' in a way that is not misleading.
The Way Forward
The debate around the term 'qualified adviser' is an important one. The term has the potential to mislead consumers and create a two-tiered system of financial advisers. The Financial Services Minister and the FAAA need to work together to find a term that is clear, concise, and accurately reflects the qualifications and experience of the new class of financial advisers.
ASIC also has a role to play in ensuring that consumers are protected. ASIC needs to educate consumers about the new class of financial advisers and develop guidance for financial advisers on how to use the term 'qualified adviser' responsibly.
By working together, the Financial Services Minister, the FAAA and ASIC can help to ensure that the introduction of the new class of financial advisers does not undermine consumer trust and confidence in the financial advice industry.